In Argentina, 1,500 new titles are published every year, 6 million copies per month and more than 45 million pages per day.
The publisher Pequeno Editor in cooperation with agency FCB Beunos Aires, created a series of eco-friendly books for kids titled as ‘Tree Book Tree’. The book is created by free-acid paper and it is printed with ecological ink while the pages contain Jacaranda seeds that grow up again when they come in tough with ground.
The idea for a series of eco-friendly books by the publisher Pequeno Editor described as an unique idea and at the same time enlightening for the kid’s motivation to protect the environment.
