Why it’s cool to wear Stan Smith



The Adidas Stan Smith sneaker is, beyond any doubt, the best-selling tennis shoe of all time.

The original Stan Smith was launched in 1973 and got its name from the famous American tennis champion, Stanley Roger Smith.

The mega-brand decided to stop circulating the shoes in 2012. A lot has been said of a relaunch and thank god it was true. The iconic Stan Smith made a major comeback in 2014.

Stan Smith himself came to Greece about a month ago to promote the new revamped- yet timeless Stan Smith @ Six D.O.G.S.. Yep, he is that cool!


adidas broke every previous Stan Smith selling record when the relaunched sneaker hit the stores in January 15th, thus becoming the most popular athletic/urban shoe of all time. In most stores across the globe they’re sold out.

Who wears them? Everyone from students to celebrities. Influencers the likes of Kanye West, Pharrell Williams, Phoebe Philo, the Man Repeller, Jay Z, Beyonce, Cara Delevingne, Rita Ora, Sky Ferreira, Marc Jacobs, Thom Yorke, Kristen Stewart, Gisele, Sir Elton John, Ece Sukan, Ellen DeGeneres, Jada Pinkett Smith, have donned a pair accentuating their fashion statement outfits.

The Stan Smith can certainly stand out, endorsing minimalism and simplicity, staying true to the original idea. This shoe can stand the test of time and style. This unisex sneaker is a must have. And that will be all.